When we talk about Google, the first thing that comes into our minds is its powerful search engine but do you know that Google offers more than a hundred different services in addition to its search engine. Google Maps is one of those services. It is an amazing program that lets you find different places in a specific region without having to pay a single cent. It is useful for both businesses and the general public. If you are visiting Ireland for the first time then you should definitely have Google Maps in your mobile phone. It will help you find hotels, restaurants, accommodations, markets and other useful places.
No marketing is bad marketing. Google Maps helps businesses in getting more exposure. People tend to look for nearby sites when they are visiting new places. Imagine you are visiting Ireland for the very first time. You don’t have any hotel booking. You can perform a simple search regarding “nearest hotels”. Google Maps will open all the different hotels near you. Now if you are thinking how is that good for the businesses. Only those hotels show up on Google Maps who have already applied for Google Maps Listings. There are many businesses that haven’t applied for it and hence don’t show on Google Maps. This is a very critical marketing mistake that a lot of businesses are making not just in Ireland but all over the world.
Getting a Google Maps Listing isn’t that difficult. You don’t need to have a business website to get a Google Maps Listings but one of the pre-requisites for getting the Google Maps Listings is that your business needs to be on the Google Places For Businesses. Once you apply for the listings , you have to be patient as it can take up to one week for your business to start showing on Google Maps. You have to fill out a simple form online in order to get the process started. The form asks for basic information about your business like business name, address, phone number and other similar information.
Once you have visited a certain place in Ireland, Google Maps will ask you how your experience was and if you reached the right place or not. Answering these questions will help in improving Google Maps experience for everyone living in the region. You can also review the services that were provided to you at the destination.
It is a totally free marketing tool that can be very effective in the long run. Big businesses are already very prominent and can be found easily but when it comes to small and medium sized businesses, having Google Maps Listings is crucial not only for exposure but for company’s survival.
While setting up your Google Maps make sure to use proper keywords so that your business has a search engine optimized presence online. Setting up Google Maps isn’t that difficult and you might be able to do it on your own however in case you need any help , there are many digital marketing companies all around Ireland that can not only help you in getting a Google Maps Listing but also optimize it for search engine.